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Business of Beer

Thirsty Travelers Are Finding Their Way to Portland This Year For Beer

a group of people sitting on a bench

After resuming limited tour operations in mid-July, The Maine Brew Bus shared that over 800 guests safely enjoyed their small-capacity historic walking tours this year to visit locally-owned businesses in Portland.  The company, which marked its eighth anniversary on Labor Day, made a decision to leave all of their buses parked for the time being….

Brewery Tours Are In The Air This Fall In Portland, Maine

a group of people wearing costumes

Our open-air offerings have proven to be very popular over the past couple of months with nearly 400 guests joining us in traveling nearly 800 miles on our walking tours alone. Several hundred additional guests have also been connected directly to our partners who are offering biking tours as well as boat-based activities. Now that…

2018 Year in Review – Marketing and Outreach


We know that we can amaze and delight our guests once they are on the bus, but how do our guests first find out about us? Do they learn about us at an event, discover us when searching for things to do, or directly by word of mouth? Let’s take a look at our marketing…

2018 Year in Review – Guest Satisfaction


Our guests love to talk about their experiences on our tours. They tell their friends, co-workers, and families. They rate us on public review sites and also tell us their thoughts in a private survey link. Let’s see how our tours performed last year. Note: This is the fourth post in a series looking back at…

2018 Year in Review – Partner Revenue


Every tour that The Maine Brew Bus conducts generates serious revenue for many other small businesses in Maine. Today we will see how much money is distributed to our various partners as a result. Note: This is the third post in a series looking back at our tour operations during 2018. Click here to read…

2018 Year in Review – Tour Information


The Maine Brew Bus conducted hundreds of different tours during 2018. Let’s see just how far we went and where we visited during the year. Note: This is the second in a series looking back at our tour operations during 2018. Click here to read the first post about Guest Composition.  One of the first…

2018 Year in Review – Guest Composition


We are taking a look back at the various activities of The Maine Brew Bus during the year 2018. First up, we will look at who our guests really are and exactly where they come from. Note: This is the first in a series looking back at our tour operations during 2018.  Through weekly analysis of…

2018 Year in Review – First, a Look Back at 2013


We now spend a lot of time as a company to try to fully understand our guests and work to improve the experiences that they have with us. In order to have the best information, we have built systems and procedures to collect and use this data. Let’s take a look back to 2013 to see…

Craft Beer in Maine – By The Numbers

Why do so many people come to Maine, and specifically Greater Portland, just to drink craft beer? Let’s take a closer look at craft beer in Maine, the economic impact to our state, and how it translates to our tours and partners.   State of Maine Information from the Maine Office of Tourism showed that…